Social Media

If you’re in the business of real estate, then you know that generating leads is essential to your success. And while there are several tried-and-true methods for generating leads offline, you need to leverage social media if you want to stay ahead of the curve. When used correctly, social media can be an extremely effective […]

Real estate has always been a relationship-driven business. Agents rely on their personal brand and local reputation to generate leads and drive deals. However, the rise of social media has changed how people view professionals in this industry. Homeowners now research potential contacts before reaching out. As a result, agents must adapt their strategy to […]

A social media manager can be a valuable member of your company. Having that person on your team can help you in various ways, including freeing up your valuable time as a team leader and increasing your company’s online presence. Here are six reasons why you should hire a professional social media manager for your […]

If you aren’t talking about things I care about I won’t hear you! We see so much nonsense all day from billboards to social media that you have to speak directly to my interests or pain points to get my attention! For example, a post about how to sell my house won’t get my attention. […]

Perhaps you’ve heard the news on the street? Tristan Ahumada, Nick Baldwin, and the rest of the team have done it again! They’ve turned their immensely popular Lab Coat Agents – Facebook’s largest private real estate community – into an app. It’s called the LCA Premium App, and here’s everything you need to know about […]

Listing inventory is at an all time low. Even with rising interest rates demand is outstripping supply. As a result many home sellers are afraid of listing their home and ending up homeless. So they are starting their journey with a home search. That’s why buyer ads are turning into a great way to find […]

If you are serious about real estate investing, then you should check out these popular Twitter accounts. Whether you’re just getting started or an experienced real estate investor, this list will provide you with a wealth of resources to keep you up-to-date on the latest news, trends, and tips. 1. Rentometer Want to find out […]

How many social media followers do you need to earn $100,000 a year as a Realtor? How about $500,000 a year? $2,000,000? There’s no good answer because it’s the wrong question! It doesn’t matter how many followers you have. In fact, growing your follower count may actually lead to LESS business as you dilute your […]

In a move that caught the attention of the entire internet, Facebook founder Mark Zuckerberg made this video announcement about Meta last October. Since then, speculation abounded about what this could mean for Facebook users and the social media scene more broadly. Meta calls itself “the next evolution of social connection”—so what, exactly, is changing? […]