Sales

Last month, I had the opportunity to write on a sales approach that has helped my team sell over 240 homes in 2017. It’s called the Socratic Method of Selling. I’ve listed the three questions again below for reference. As a refresher, these questions aid my agents in teaching a client ways of thinking about the home buying […]

I want to share with you a method of selling that has helped my team to consistently close over 150 homes a year. Our online lead generation conversions hover around 10 percent depending on lead source. I believe part of the reason this is true is due to the Socratic Method of selling.  Socrates was an ancient philosopher that engaged in […]

There’s no question that you know your business better than anyone.   You’re a master at lead generation and leave nothing to chance. You’ve built your business from the ground up due to your motivation, dedication, and most of all, your insatiable hunger to succeed.  But there’s one problem…  You’re spending way too much time on your business, and it’s killing you. […]

Read Part I Here Light, colour, sound and smell are the tools we will talk about to create a more exciting and saleable interior. These can all be used at very little cost.  Light  Clean windows are a must.  Use adequate wattage in light bulbs.  Replace older fluorescent lights which darken with age.  Mirrors magnify the feeling […]

Millions of dollars are spent each year by Real Estate agents to attract leads. Known as “pull marketing,” the main goal is to create a situation where the prospect calls you directly. Website SEO techniques and blogging as well as more traditional advertising such as Real Estate magazines and newspaper spreads are just some of […]

In theory this sounds great. No seller will have a stress-free selling experience, but our service to our home sellers is to reduce that stress. We provide guidance and advice in many areas, not just the price. There are numerous ways we help to make this experience pleasant and hopefully quick. Price Point We know the largest number of showings happen in the first week the […]

Every Real Estate agent on LabCoat Agents has heard the saying that 20 percent of salespeople make 80 percent of all the sales. Do you ever wonder why that is? It might be easy to assume that they just work harder, have more talent, or have better luck, but the truth is they are using […]

Every real estate agent knows that feeling…everything seems to be going so well with a client and then you hear it, “no.” That solid stop sign that indicates that your client is not on the same page as you are. It’s ok…an objection is simply an opportunity to enhance your credibility with your buyer or […]