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When working with clients or other agents, we all see things a little differently. Everyone has their own way of thinking and feeling, so it’s easy to misunderstand each other. That’s why it’s really important to stay calm and ask questions if something doesn’t sound right or feels confusing. Instead of jumping to conclusions, try […]


Running a successful real estate team isn’t just about closing deals—it’s about efficiency, collaboration, and making sure no lead falls through the cracks. As a team leader, you’re juggling multiple responsibilities: managing agents, tracking transactions, and ensuring your team stays productive and motivated. If you want to scale without burning out, you need the right […]


Interest rates have risen dramatically in recent years, reducing the purchasing power of buyers. This can add hundreds or even thousands of dollars to a buyer’s monthly payment, making mortgage selection an integral part of the home-buying process for the 90% of Americans who will purchase a home with a mortgage. By working with the […]


Building a team expands your real estate business, creates opportunities for others, and positions you to serve more clients. But how do agents start, and how do you ensure success? Here are 9 essential steps you need to get started building a real estate team.


Real estate brokerages are already dealing with razor thin margins and in the wake of the NAR settlement wondering how to make their profitability goals a reality. The folks at real estate research and consulting firm, T3 Sixty have identified seven key factors that impact profitability. We break them down below and outline how you can take […]


As a real estate agent, you know how important it is to have quality leads. So it’s frustrating when you run into wrong numbers and bad information that waste your time. And with all the different companies who claim their leads and data are the best, it can be difficult to know where to put […]


The future of the real estate industry has never felt more in flux. Unpredictable market conditions, changes in consumer preferences, concerns over commission structures, and the rapid proliferation of technology tools are all driving major upheaval. These market forces are creating fierce competition among brokerages as everyone fights to stand out from the crowd, battle […]


Have you heard of FRBOs? A lot of agents haven’t, which is why they’re such a lucrative lead type in an otherwise overcrowded prospecting market. In this article, we’re going to teach you what FRBOs are, why they’re an amazing lead source, and how to have successful conversations that can lead to a lifetime of […]


Introduction to Circle Prospecting Scripts When it comes to circle prospecting, experienced agents and coaches all say you should follow a script. The tricky thing is, there’s no such thing as a “perfect script” and there are a lot of options to choose from. And since no two conversations are alike, even the most popular […]