Real Estate Business

For 70 percent of real estate agents, the aim of creating an Instagram page is to create brand awareness. Whether this is your goal or not, we all desire the same thing: more sales. Luckily, there is a science behind social media success.  Firstly—and this is essential—diversify your content. The real estate business is relentless […]

The nature of real estate can sometimes feel like “feast or famine”, particularly during this COVID pandemic when many homeowners are hesitant to list their homes, and buyers are hesitant to look. So, how do we continue to move forward to begin rebuilding our listings inventory from home without sinking a lot of money into […]

Real Estate agents are often thought of as “Salespeople” but that term isn’t my favorite because the role is more like “consulting” or “Coaching.” We guide people into making a decision, rather than “selling” them on a choice. On a few recent coaching calls with our Power Agents®, we’ve been asked about how to best […]

In a recent coaching call with our Power Agents®, we talked about effectively listing FSBOs, using tools to get necessary price reductions, how to create your listing conversation book, and using the current market stats to help sellers better understand how important it is to get ahead of the market. Our coaching calls are literally a […]

What’s on your real estate website? In most cases, agents or brokers will have listings, contact information, testimonials, and maybe some blog articles about how the process of buying a home or selling a home will work and what they can expect from you. Content marketing, of course, comes to some real estate professionals easier […]

It’s always a good idea to avoid a bidding war when possible, and for several reasons. The quickest and easiest way to do it? Have your clients come into the offer with their BEST and FINAL price.  The Bidding War & Why We Should Avoid It There is a scenario that almost always occurs when […]

MooveGuru Partners with Alpha Gas and Electric to Offer 100% Green Electricity and Natural Gas Supply to Movers in the Central and Northeast U.S. ATLANTA, Georgia, Sept. 22, 2020 – MooveGuru, a real estate technology company that provides full-service moving concierge services, announced today its latest partnership with Alpha Gas and Electric, a premier provider […]

If you’ve been in the real estate business for any length of time, you can probably relate to this story …  You had an amazing listing meeting—maybe in person, maybe over the phone or by Zoom. Your prospects are excited. They see the value, they like you, their buying temperature is high, they’re ready to […]

The work to list and sell a $300,000 home is comparable to the work that it takes to list and sell a $500,000 home. Change your price point and give yourself a raise! On a recent coaching call a Power Agent® asked how to take her average sales price from $300,000 to $500,000 to increase […]