Marketing

So you are interested in video, but you don’t know quite where to start. Create an efficient marketing system by implementing video strategically.  The first step to successfully utilizing video marketing is defining your brand. In order to take advantage of all video has to offer, you need to understand YOUR messaging. You need to […]

Have you heard of John Henry? This guy’s entrepreneurial journey is truly inspiring. Considering the fact that he’s only 26 years old, he’s accomplished a heck of a lot. Currently, he owns two multifamily properties and a private equity fund worth $25 million. On top of that, he’s starring in Viceland’s new docu-series, Hustle. Like NBC’s […]

Are you looking to enhance your real estate business with video marketing, but don’t know how to get started?  In this post, I’m going to tell you about 3 common obstacles holding most agents back from using this vital marketing tool.  You might be surprised to find that these obstacles are purely mental, but don’t […]

For marketing purposes, branding can be defined as the ongoing exposure of a product, service, or company name to an audience, which results in recognition of that product, service, and company when the brand is seen or heard. When you think of Coca Cola, Tide or Kodak, you can immediately recall the products or services they […]

Do you keep hearing about real estate video marketing, but feel stuck trying to figure out where to start?  Everyone keeps telling you it’s so important for your real estate business, but no one is telling you how and why it really works.  If you’re completely lost and confused, you’re not alone: realtors aren’t traditionally […]

Real estate agents have many versatile skills that they know how to apply accordingly when the situation calls for it. As an agent, knowing your numbers, how to work with people, and ultimately, how to close a deal, are crucial to the success of your business. However, most agents have additional skills on top of […]

Are you looking to enhance your real estate business with video marketing, but don’t know how to get started? In this post, I’m going to tell you about 3 common obstacles holding most agents back from using this vital marketing tool. You might be surprised to find that these obstacles are purely mental, but don’t […]

The average American sees anywhere from 4,000-10,000 advertisements per day (1). While our senses are bombarded with over 11 million bits of data every second, we can only expect an average person’s working memory to retain 40 bits (2). To be blunt, this means that most marketing strategies are dead in the water based on […]

Since your job depends largely on how many deals you can close, most agents aren’t so quick to refer their clients elsewhere. When you’re able to consistently and successfully pull in leads, you’re going to do your best to keep each client with you every step of the way. And, while you’re doing that, you’re […]