Marketing

Podcasts are a perfect way for busy Real Estate Agents to stay connected to industry leaders, business strategist, coaches and fellow agents who inspire, motivate and share their gifts, with the overall goal of learning and growing your business.  As markets shift, and disruptive tech companies continue to impact the Real Estate business, you can […]

There are many benefits to becoming a realtor, and if you’re currently working as a real estate agent, you may be interested in becoming a Realtor one day. Though there is definitely some crossover between agents and Realtor, Realtors are those who are a member of the National Association of REALTORS, and are, therefore, required […]

For many people, technology – and, social media in particular – is a blessing and a curse. While social media platforms allow business owners, such as real estate agents, an easy way to draw attention to what they’re doing and ultimately bring in more leads, the whole thing can seem rather daunting. Facebook, Instagram, Twitter, […]

You’ve probably heard the buzz around video marketing. You may even start to see it appearing on your newsfeed. Before you watch your competitor beat you to the punch, give video marketing a shot.  To help convince you, we are going to walk through three reasons you should be implementing video content and how to […]

So you are interested in video, but you don’t know quite where to start. Create an efficient marketing system by implementing video strategically.  The first step to successfully utilizing video marketing is defining your brand. In order to take advantage of all video has to offer, you need to understand YOUR messaging. You need to […]

Have you heard of John Henry? This guy’s entrepreneurial journey is truly inspiring. Considering the fact that he’s only 26 years old, he’s accomplished a heck of a lot. Currently, he owns two multifamily properties and a private equity fund worth $25 million. On top of that, he’s starring in Viceland’s new docu-series, Hustle. Like NBC’s […]

Are you looking to enhance your real estate business with video marketing, but don’t know how to get started?  In this post, I’m going to tell you about 3 common obstacles holding most agents back from using this vital marketing tool.  You might be surprised to find that these obstacles are purely mental, but don’t […]

For marketing purposes, branding can be defined as the ongoing exposure of a product, service, or company name to an audience, which results in recognition of that product, service, and company when the brand is seen or heard. When you think of Coca Cola, Tide or Kodak, you can immediately recall the products or services they […]

Do you keep hearing about real estate video marketing, but feel stuck trying to figure out where to start?  Everyone keeps telling you it’s so important for your real estate business, but no one is telling you how and why it really works.  If you’re completely lost and confused, you’re not alone: realtors aren’t traditionally […]