The future of the real estate industry has never felt more in flux. Unpredictable market conditions, changes in consumer preferences, concerns over commission structures, and the rapid proliferation of technology tools are all driving major upheaval. These market forces are creating fierce competition among brokerages as everyone fights to stand out from the crowd, battle […]
In today’s market, it’s vital to have strong lead generation that lends itself to you and your business. At Lofty we take a unique 360° approach to lead generation. Rather than simply running 1:1 ad campaigns on your behalf, our marketing team works closely with customers to understand their goals and budget. We then craft a custom […]
Artificial Intelligence has transformed the real estate industry, forever changing the day-to-day work habits of agents, brokers, mortgage lenders and developers — not to mention homeowners! AI-powered platforms can generate property recommendations tailored to each client’s personal tastes, and bots can sift through new leads to match the ideal consumer with the right real estate […]
Lofty’s very own Stuart Sim, Eric Thornley and Nike Fiedler recently sat down with Tristan Ahumada of Lab Coat Agents to discuss the next evolution of Chime and our exciting recent rebrand to Lofty! Watch the replay HERE We are fortunate to have experienced significant growth over the last several years and tremendous support from the real estate community. With this […]
With intense pressure to identify, nurture, and convert leads in less time than ever, effective marketing has never been more important! ChatGPT has taken marketing and copywriting by storm so why not combine the power of lead nurturing tech with the power of AI driven content creation to eliminate the time consuming yet essential process? […]
When it comes to the topic of leads, much of the emphasis in the real estate industry revolves around lead generation and acquisition. According to recent findings from the National Association of Realtors®, nearly 50% of Realtors® cite social media as their top lead generating technology tool. That may be why you often hear so […]
The one constant you can count on in real estate is the ever changing market. Following the COVID-driven boom, the market has recently corrected itself and real estate pros now are contending with low inventory and higher interest rates. While this dynamic is a challenge for all, the teams and brokerages that are still pushing […]
Geo-farming is a valuable tool for many real estate professionals, but in today’s competitive market you need to do more than simply blanket a neighborhood with mailers. What if you could combine geo-farming technology with deeper insights to better understand how to market to a specific neighborhood? With Chime’s latest release of a new Geographic […]
Looking for new ways to generate motivated seller leads? It is important to develop a comprehensive marketing strategy so that you can effectively generate leads and convert them into clients. Find out how Chime’s omnichannel approach to lead generation can help you find potential sellers. Chime Takes A Multi-Channel Approach To Lead Generation At Chime, we […]