As the new year is upon us, people around the country see it as a time to make a change — a change which may involve making big decisions about their homes. As a real estate agent, this is a great time to make some goals for yourself as well. A new year means more […]
It seems like real estate agents have a language of their own, and they kind of do if you really think about it. Whether it’s the language we use to talk with other agents, to bring clients in, or to list a property, there’s no denying that there are many “go-to” words and phrases. Oftentimes, […]
What’s on your real estate website? In most cases, agents or brokers will have listings, contact information, testimonials, and maybe some blog articles about how the process of buying a home or selling a home will work and what they can expect from you. Content marketing, of course, comes to some real estate professionals easier […]
A real estate agent has to wear many hats, depending on how much work you do on your own and how much you do with a team. Whether you’re new to this career or you’ve been doing it for a while, some agents are naturally better at certain aspects of the jobs than others. One […]
That May Be Avoidable If the perfect client exists, they’re few and far between. And, as much as it’s great to have a client that’s smooth-sailing from start to finish, the reality is that there are usually always bumps in the road on the journey to buying a house. What’s even worse is when a […]
Or, Are You Not Doing Enough? Home showing etiquette is not a one-size-fits-all scenario. Depending on the market you’re in and the type of clients you’re dealing with, you may have to do very little to show the home, and in others, you may have to go all out. This can be a bit tricky […]
Most real estate agents know that the best time to show a home is typically in May or June, when the weather is nice and people like to get into their new homes over the summer. A great real estate agent, however, knows that if you’re good enough at your job, then any time of […]
This week, the NY Times published an article titled New Yorkers are Fleeing to the Suburbs: ‘The Demand Is Insane’. The article talks about the crazy demand for suburban homes around New York City has skyrocketed, as the pandemic has led people to leave New York for a variety of reasons now that many are […]
Marketing is a major aspect of any real estate business, and the best ones do a little bit of it each day. Many smart agents will invest in some type of content marketing automation service and/or a marketing team in order to keep things moving while they focus on working with the clients that they […]